UMOM Announces New Affordable Housing Project

UMOM New Day Centers announces a new affordable housing project generously funded by the Arizona Department of Housing and The Bob & Renee Parsons Foundation

Phoenix, AZ (June 24, 2014) – Thanks to the Arizona Department of Housing (ADOH) and The Bob & Renee Parsons Foundation, UMOM New Day Centers will undertake a new affordable housing project for at-risk families in Phoenix. On Friday, June 6, ADOH awarded UMOM approximately $9.4 million in financing to build a new housing community. Today, The Bob & Renee Parsons Foundation announced that it will provide an additional $3 million in funding to support the project.

“The financing from the Arizona Department of Housing and funding from The Bob and Renee Parsons Foundation will allow UMOM to continue toward our goal of providing every family in need with an affordable place to live,” said UMOM CEO Darlene Newsom.  “The additional housing units will go a long way to support the ever growing need for affordable housing in our community.”

“Home – a simple word that means so much,” said Renee Parsons. “Yet for thousands of people in our community home doesn’t exist. By partnering with UMOM to build additional affordable housing units, Bob and I believe that we can help inspire hope and be part of a rapid-rehousing solution for homelessness.”

In 2011 UMOM acquired North Mountain Lodge Motel in the Sunnyslope area, located adjacent to one of the organization’s Next Step Housing properties, Casa de Paz Sahuaro Apartments. The investments from ADOH and The Bob & Renee Parsons Foundation will allow UMOM to demolish the dilapidated structure and construct 48 brand new one, two and three bedroom affordable housing apartments.

The funds will also support the build-out of a 5,500 square foot community programs service center to support the needs of residents at both properties. The center will provide critical services such as job search assistance, GED tutoring and wellness programs.

On any given day 50 to 75 families are on UMOM’s shelter waiting list and hundreds more seek affordable housing. The 48 additional units will greatly assist UMOM in moving people off the waitlist and into a home. Of the 48 units, at least 34 will be set aside for chronically homeless individuals and families with preference given to Veterans. UMOM anticipates construction to start early next year with occupancy in Fall 2015.

“The idea of standing idle while a waitlist for affordable housing grows is simply not an option,” said Bob Parsons. “There are families in this community who need a leg-up and a second chance at becoming first-class citizens. Renee and I have every intention to help make a long-term difference in the fight to end homelessness in the greater Phoenix area and we believe that UMOM’s new housing community is a great next step.”

The Bob & Renee Parsons Foundation is a long-time supporter of UMOM New Day Centers. In 2012 the Foundation awarded UMOM $5 million to enable the center to pay off their mortgage on the 7.2 acre main campus, which provides emergency shelter and transitional housing, and dramatically expand the programs and services available.

UMOM’s Mission: to prevent and end homelessness with innovative strategies and housing solutions that meet the unique needs of each family and individual.

The Bob & Renee Parsons Foundation: The Bob & Renee Parsons Foundation inspires hope by providing critical funding at critical times to communities striving to make a difference. The foundation primarily focuses on issues in the greater Phoenix area. The Bob & Renee Parsons Foundation believes every person is entitled to an education, good nutrition, medical care, a stress-free, happy environment and the hope that they too, will share in the American Dream. Find out more about the foundation at


Fillmore Playground (2)


UMOM is Impact Awards Community Champion







At the Impact Awards on May 14th, the Greater Phoenix Chamber of Commerce honored UMOM with the 2013 Community Champion Award!

The Impact Awards honors the accomplishments of businesses and the impact they’ve made on the Greater Phoenix business community. Darlene Newsom, Chief Executive Officer for UMOM, accepted the recognition at the luncheon. Visit to see all the honorees.


Turn those speakers up and listen to CBS feature UMOM and the McDowell Mountain Music Festival!

Turn up those speakers and listen as Vicky Carmona from CBS interviews UMOM’s Chief Develpment officer Karen Fletcher. They discuss what UMOM is all about, our programs and services, how you can get involved, how you can volunteer and much more! The interview also highlighted the upcoming McDowell Mountain Music Festival (MMMF), taking place March 22, March 23 and March 24.

To hear the entire interview, click here.

UMOM is excited to be a beneficiary of MMMF 2013. For tickets please click here. For more information on the event and to download and informational flyer, click here.


UMOM Featured in Arizona Commercial Real Estate Publication!

Arizona Commercial Real Estate highlighted UMOM and the McCarthy Heart Hats Team, who completed an in-kind playground project for UMOM New Day Centers Fillmore property. McCarthy removed old sand from the play area (which was attracting unwanted cats), installed a new playground surface, painted the basketball court and ramada, installed a watering system and planted new vegetation. To read the full article, click here.


Publication Update!

We have updated the publication section of our website! Head on over to check out our Community Impact Report. It contains updated facts and figures on our shelter programs, affordable housing, supportive services, demographics and a full financial summary.


UMOM a Finalist for the 2013 IMPACT Award!

The Greater Phoenix Chamber of Commerce just announced that UMOM is a finalist for this year’s Impact Awards! The Impact Awards honors the accomplishments of businesses and the impact they’ve made on the Greater Phoenix business community.  The final awards ceremony will be held this May. We are very honored to have been recognized in this way and to be standing alongside the other agencies in our award category who also do amazing work in the community alongside us.


Go Daddy executive, Bob Parsons, wife give back in a big way

Check out this great story from the Arizona Republic about Go Daddy Founder Bob Parsons and his wife, Renee’s philanthropic giving in Arizona.

UMOM is so grateful for the recent investment from The Bob and Renee Parsons Foundation that enabled us to pay off the mortgage on the 7.2 acre main campus plus expand capacity and supportive services for homeless families.

Read the story: